Someone who is CRAZY about fashion, has at least 50 followers on social media, and has a great relationship with most of them.
That’s right, a fashion influencer does not need to be a huge celebrity* who poses in front of a professional camera guy every day, or at least not nessasarily. Most fashion influencers are influencing fashion in their own way, whever way they like, on social media, and they are heroes for their communities.
*Can be a human, a pet or AI generated.
SMI* = Social Media Influencers