“I have a cute dog… :-)” in your YouTube About…?

Branding Your Social Media Profile (BSMP) is a new 1-on-1 program that helps brands bring their social media profile and presence to the next level.

This series of articles is an introduction to some of the techniques and experiments that have been proven to make this underutilized real estate work for you. 

Brands and others looking for customized analysis and guidance specific to their profile(s) can register for 1:1 coaching here.

In past articles in the BSMP* series I explained how you can optimize YOUR story-telling through your profile photos, extended name, update line, profile description, hashtags, CTA, URL and Influencers. Today we will discuss a case study, this time over your YouTube account’s “About.”

*BSMP = branded social media profile, a term that was coined by… me.

Ok so the other day – while I was looking for new engagers for my Mishu’s YouTube channel – I bumped into a YouTube account that has the following sentence on their “About” section (we call it BSMP):

YouTube BSMP - "I have a cute dog"?
YouTube BSMP – “I have a cute dog…:)”?

I have a cute dog…:)

Continue reading “I have a cute dog… :-)” in your YouTube About…?

Which social media platform pays the most for Social Media Influencers?

It’s not the platform that pays the SMI*, but the brands. And they often pay for you to post on ALL of your social media platforms/accounts, as they want word-of-mouth and attention — whatever wherever it takes!

Continue reading Which social media platform pays the most for Social Media Influencers?

Are Instagram and TikTok influencers technically partners with those platforms?

In a way, yes, but I don’t see Instagram and TikTok actively doing business development/deals with Influencers yet…although I would recommend that they do so!

Related:

The best social media platforms for influencers in 2021

I don’t cover influencers. I cover SOCIAL MEDIA influencers (also called “SMI”). And… not every online platform is a social media platform, but you know that, right? Here are the ones that are, and here are the ones that aren’t… As usual, send me comments any time on my Twitter or by email.

Continue reading The best social media platforms for influencers in 2021

I’m a blogger, which platform should I choose, to grow my social media influence?

Many ask me which social media platform to choose and which to focus on in order to be treated as someone who is influential on social media.

My answer is as follows:

Continue reading I’m a blogger, which platform should I choose, to grow my social media influence?