if you still want to try that route, use ...

If you still want to try the advertisement route with GenZ, try the … route

🥋If you're looking for influencer services from Dear Mishu, click here

GenZ don’t respond well to traditional ads, but if you still want to try that route, use ORIGINAL beautiful content created by influencers, and turn it into ads using Instagram’s new feature.

brands can turn instangram influencers content post into ad
B2C and B2B Brands can turn Instagram influencers content post into ad, if contract allowed:
Turn Influencer content into ad - example
Turn Influencer content into ad – example


If It Can’t Be Transactional, Then What Am I Getting from Influencer Marketing at All?

Sincerely yours,

Dear Mishu's Dad

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SMI* = Social Media Influencers

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I am the creator of Dear Mishu, a dog character that gives underdog advice to humans on social media. I originally built the account to learn about influencers and how they work. Over time, the account grew and Dear Mishu became a real social media influencer with a community of followers who ask her for advice. I use this experience and my 20 years of marketing experience to help brands understand how to reach their goals through Influencer Marketing and Social media branding.