It’s super popular to hire SMI* these days — for many good reasons (if done the right way): they bring attention, awareness, trust, influence, change opinions, and offer advice on turning your business around to meet the needs of relevant communities as never before.

*SMI = Social Media influencers. Source: Who is an influencer?
So, how much should a brand pay influencers, one might ask?
Should brands pay Social Media Influencers (SMI)?
For sure yes, you/we should pay them. Their social media accounts are the way they making a living, and if you find a good SMI, make them even better by taking them seriously.
Continue reading How much to pay Influencers (recommended rates included)?