Absurd following? Not necessarily!

Absurd following? Not necessarily!

🥋If you're looking for influencer services from Dear Mishu, click here

Here is my question: should you follow someone back whose message is “follow me and I’ll follow you”? Before you answer…,

You should know by now that Twitter/Instagram/YouTube etc. are platforms for community building.

And SMI*? They are community builders, they are the people (or pets) that build a community around the clock, around a (often niche) topic they are crazy about, such as:

"I love to travel to Asia so much"
"Anything that has Orange in it"
"My mutt dog is so cute at home"
"We are proudly overweight"
"I have an attitude at school and I'm not ashamed of it"
"My respect for Gameboy is unlimited"
"Let's talk about black holes"
"I'm a bimbo"
Etc.

Btw, for many mega-influencers – their topic is their… face:

Mega-Influencers: My FACE is ... my content!
Mega-Influencers: My FACE is … my content!

Everyone chooses their own community, as a community builder or a member, based on the topic they are crazy about. Furthermore, an outsider (journalists that do not belong to that community included) often won’t understand anything about the subtext, background, and objectives when looking at that community.

What can one say to a journalist who writes negatively about an influencer?
What can one say to a journalist who writes negatively about an influencer_ Source: https://www.dearmishudad.com/journalist-writes-negatively-about-influencer/

Now back to my question: should you follow someone back whose message is “follow me and I’ll follow you”?

The answer is – if you identify with a community that focuses on that account’s topic (and it’s legal…), then absolutely

YES!

Here's an example of a follower that, unless you are trying to build a community of "follow me and I'll follow you" people, this isn't the kind of follower that you want!

Otherwise, NO.

Which community do you enjoy contributing to?

Related:



RELATED  If I want to be an influencer, is it just a matter of connecting to an audience by speaking from the heart?



Sincerely yours,

Dear Mishu's Dad

Get Updates from Dear Mishu's Dad:



Published by

DearMishuDad

I am the creator of Dear Mishu, a dog character that gives underdog advice to humans on social media. I originally built the account to learn about influencers and how they work. Over time, the account grew and Dear Mishu became a real social media influencer with a community of followers who ask her for advice. I use this experience and my 20 years of marketing experience to help brands understand how to reach their goals through Influencer Marketing and Social media branding.